In our May newsletter we gave you the option of participating in a very short survey to help us better understand how you prefer to receive our news and updates.
Thank you to everyone who took part and provided feedback!
This feedback will help us tailor our content and the way the information is delivered to you, ensuring we reach as many of our clients as possible.
The good news is nearly 60% of respondents read our newsletter most months and 90% accessed it either via the links in the email or the attached PDF. The posts on our Facebook page were preferred by just over 30% of people.
Clearly we’re hitting the mark with our Case of the Month, as interesting cases are by far the most popular article in each issue. We also notice this on our Facebook page with our What’s up doc? segment, Down the scope, and Pop-quizzes being big drawcards. Sample handling and packaging, laboratory tips and tricks seem to be other prized article types.
Did you know, all the articles from our newsletters can be found in the NEWS section of our website? They will all also feature on our Facebook page during the month. Sign up to receive updates first-hand here.